Magazine Content
Current Issue - April 2008
COVER STORY - EFES BEER GROUP
There's a quietly confident regional player on the global brewing stage, one entering new markets in the former Soviet republics and stepping up its game by partnering with Heineken. Editor Larry Nelson met with Efes Beer Group president Alejandro Jimenez in Istanbul to talk strategy, product innovation, and expansion ambitions.
Features
HOPS MARKET REPORT
Higher prices are, as expected, encouraging growers to replant hop bines, especially in Germany and the United States. However, most new crops are already forward contracted, leaving a tight spot market in 2008 - difficult news for smaller brewers. Tom Woerndl reports.
BARLEY MARKET REPORT
Hope springs eternal at the start of the growing season, especially for barley, with additional hectares being planted in Scandinavia and Canada. However, as Roger Martin reveals, while prices are starting to drop any hint of inclement weather in the growing season will likely send them rocketing again.
CLEANING IN PLACE
BRI senior engineer Gary Freeman offers an overview on best practice in cleaning in place regimes, and surveys what's new in the market, all with an eye as to how the industry is responding to economic and environmental pressures to reduce water usage.
KEG INNOVATION
Hey, fleet managers: when's the last time you've seen all your kegs? Thought so, and so do too suppliers who are developing lightweight plastic kegs that are intended to be recycled after a single one-way use. Tom Woerndl examines their potential for export markets.
GUEST COLUMNIST
The Czech Republic consumes more beer per capita than any other country in the world and, perhaps as a consequence, seems more willing to embrace the message of beer's contribution to health. Katka Krosnar catalogues the Czech industry's attempts to promote beer and health - with a little help from the medical profession.
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