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Home | News | Marketing | World Beer Cup opens for registrations

World Beer Cup opens for registrations

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2016 WBC medallist with BA founder Charlie Papazian

First stage of two-part process now underway

Make sure this item is on your to-do list for this week:  brewery applications for the 2018 World Beer Cup are being accepted from now until 14th November.

Having your beers seek fame and potentially medal-win induced fortune is a two-step process for the WBC. The total number of breweries that register interest in the first instance will determine how many beers each brewery will be eligible to have judged subsequently.

(In other words, there’s a ceiling on the total number of entries, such is the popularity of the world’s largest beer judging.)

The previous incarnation in 2016 had 6,596 beers entered from 1,907 breweries representing 55 countries. Their merits were assessed by an equally international panel of judges, with it 353 members drawn from 31 countries.

Judging for the 2018 WBC is held in conjunction with the US Brewers Association Craft Brewers Conference, to be held in the home of country music, Nashville, Tennessee, from 30th April – 3rd May 2018.

To help control transportation costs and simplify logistics for international (non US) entries, WBC organisers are setting up consolidation points around the globe. They are to be located in Sydney, Australia; Sao Paulo, Brazil; Amsterdam, Netherland; Tokyo, Japan; and Toronto and Vancouver in Canada.

For further information about the application process, translated registration forms, competition beer styles and more, visit the competition details page on the World Beer Cup website.

The World Beer Cup has been staged bienially since 1996 and is orgnised by the Brewers Association, the not-for-profit trade association dedicated to small and independent US brewers.

Photo credit: Photos © Brewers Association

The Beer World Cup

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