image

Nov 2016 e-magazine

08.11.2016
Malta's Simonds Farsons Cisk targets international growth ...
read more
image

Craft brewing: Italy’s Le Baladin

08.11.2016
One of the original rock stars of Italian craft, has big ambitions ...
read more

More Features >

image

Three buses

04.02.2016
Genuine marketing innovations are rare - here's three to start '16...
read more
image

20:20 vision: take the over

14.12.2015
Craft beer growth is unstoppable unless definition concerns trip it up...
read more

More Opinions >

Home | News | Marketing | New Belgium extends reach

New Belgium extends reach

Font size: Decrease font Enlarge font
image
New Belgium's top brew moves further afield

Top US craft brewer ramps up distribution

New Belgium Brewing has signed deals with a further eight US distributors, opening up the states of Louisiana and Alaska, the Fort Collins, Colorado-based brewer has announced. 

Louisiana will be New Belgium's 31st state of distribution and the brewer signed deals with seven distributors across the state: Eagle Distributing of Shreveport, Marsala Beverage, Southwest Beverage, Schilling Distributing, Champagne Distributing, Crescent Crown Distributing and Mockler Distributing. All seven deals will take effect on 1 April. 

In Alaska, New Belgium will distribute exclusively through the Odom Corporation, beginning on 18 March.

"Louisiana's got a great beer and food scene and Alaska has a deep beer culture", said New Belgium Brewing sales director Joe Menetre. "Both states have a deep appreciation of craft beer and we're looking forward to becoming part of those communities", he added. 

The expansion comes hot on the heels of last month's announcement that New Belgium - the third biggest craft brewer in the US - is now 100% employee owned.  

Further reading

Workers buy New Belgium

Tank boost for New Belgium

Two-tier recovery for US beer

 

 

 

 

 

 

Rate this article
1.00