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Home | News | Breweries | Unibra ramps up in Rwanda

Unibra ramps up in Rwanda

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BMC is one of only two breweries in Rwanda

Unibra scoops up Rwanda's Brasserie des Mille Collines

Belgium's Unibra has further cemented its presence in Rwanda, scooping up the 51% of Brasserie des Mille Collines (BMC) that it did not already hold. 

The brewery - in capital Kigali and just the second in the country - is to be renamed Skol Brewery Limited (SBL). 

Unibra holds the Skol license for Africa, and currently operates in six African countries. The company has put up quite a fight in Rwanda, where the beer market has traditionally been dominated by Heineken-owned Bralirwa, but Skol now accounts for an estimated 8% of the 1.2m hectolitre market. The recent launch of Gatanu - a new brand with a more local feel - will tip the company's market share over 10%, it is hoped. 

In addition to boosting production of Gatanu, Unibra plans to increase overall brewing capacity at SBL. 

"The brewery is undergoing a five-year capital expenditure plan of more than US$15m, earmarked for equipment and packaging for capacity expansion", said Unibra secretary general Christophe Thibaut de Maisières. 

"This should see the brewery grow its output significantly", he added. 

The East African beer market is showing strong growth and Unibra is looking to increase sales of Skol and Gatanu not only in Rwanda, but to export the former to neighbouring countries - the company sees Rwanda as a strategic location for targeted exports across the region said de Maisières. 

Belgium's Unibra has further cemented its presence in Rwanda, scooping up the 51% of Brasserie des Mille Collines (BMC) that it did not already hold. 

 

 

 

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